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Donna Love's avatar

I was glad to hear you talk about postcard-writing to help get out the vote and support democracy. I have been doing this for a while, and I assure you that mine are not all that pretty. I think that postcards that are obviously written by a real person are more likely to be read.

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TCinLA's avatar

Allow me to second Joyce about the postcards program.

This is a political strategy so old it is new again. It was old when I first used it 50 years ago to win three elections. It was called "Dear Friend" back then.

Originally, when the Democratic Party was more community-based with solid community groups and unions and such, we political campaign organizers went out and got the group to commit to sending a certain number of postcards, and their members would commit to certain numbers. The idea was they would send them to people they knew in the community. The campaign printed a postcard with a photo of the candidate and a short statement, with room for the sender to write. They were sent about a month before the election.

The reasoning behind them - which is still good today when they're being sent to strangers - is that the person receiving them is not going to send them straight to the trash can like happens to 90% of campaign mailers. They will pause and read them. And studies show that the post card will have more meaning to them than a mailer, because someone took the time personally to sit down and write them and then mail them. It's that "personal touch" that matters.

So, for those of you who may have wondered it it's more than a way to make otherwise-lazy lib'ruls feel good about doing something, yes. They work. They are worth your time. But be sure to get them done by the end of the month! Actually, the closer to the election, the more effective they are with people who were undecided or who might not vote (stress the importance of their vote in your message).

That is all. You may now return to your previously-scheduled net surfing. :-)

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